It’s the place you keep the “oooooh” and the “hmmmm” and the “maybe later.” Something comes across your world view and you know in an instant – that’s going in a play. I don’t know when or where or how or why. But someday it’s going to be used and you don’t want to lose it.
This is my most recent “oooooh”
It’s a Consumerist post about 15 product trademarks that have become victims (okay) of Genericization. I had to get my dictionary out for that word and then realized – Generic!. These are products that either never applied for trademark, abandoned their trademark or had their trademarks canceled in court.
And while this list of 15 is interesting – did you know that cellophane used to be a product and not just a type of plastic wrap? Or how about Thermos or escalator? – it’s the products that aren’t yet out of trademark that are even more interesting. Mostly because it includes products you sure were already “victims” of genericization:
- bubble wrap
- Putt Putt Golf
The list goes on. It’s things like this that make me go hmmmmmm. What if I had a character who was obsessed with trademarks? Or wanted to make their own crock-pot and got sued for some reason? Or disagreed with another character whether or not you could use bubble wrap in a story? Or… something. I don’t have an idea yet and I don’t have a character in mind. But I certainly don’t want to lose a detail like this. This is the kind of story or fact or, well, detail that makes a character unique, specific and gives them drive.
And isn’t that what we all want for our characters? To have them be like no one else?